Blog Archives

Set boundaries and cut through the (career) clutter

Recently, I have enjoyed discussions with numerous peers in all industries regarding next steps in their career paths. So much of what I hear relies on the demands of their employers in this post-downturn economy. I say it is time to

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Posted in Career Advice, Job Market, Strategic Thinking, Uncategorized

APR Boot Camp

Becoming Accredited in Public Relations is the gold standard for PR. To facilitate the process, the Public Relations Society of America offers APR Boot Camp is a four-day intensive course for candidates to prepare and advance though the Readiness Review™

Posted in Career Advice, Uncategorized

OSFA Not So with Relationships

Relationships require successful two-way communication, dialogue, as it were. While social media and virtual relationships have swung the pendulum far in their direction, people still crave personal interaction with colleagues and within their communities. As communicators we must continue to

Posted in Career Advice, Digital Media

Branding … OIVIO – Thank You Alan!

Outside In Versus Inside Out — the takeaway from renowned PR Expert Alan Hilburg’s presentation to PRSA in Hampton last week. See his full presentation on emotional branding here. We all know we need to listen more than we talk. We

Posted in Career Advice, Strategic Thinking

PR on the Rise in Corporate Sector

According to GAP VII, on average, corporations now spend 9 percent of their total PR budget on research-related activities and their PR budgets overall have increased. See the whole post here:

Posted in Career Advice, Strategic Thinking, Uncategorized

Priscilla welcoming Senator Tim Kaine on a visit to W&M.

VA Governor Terry McAuliffe signs DV bill at Avalon with Priscilla and VA Secretary of Homeland Security Brian Moran.