Blog Archives

Set boundaries and cut through the (career) clutter

Recently, I have enjoyed discussions with numerous peers in all industries regarding next steps in their career paths. So much of what I hear relies on the demands of their employers in this post-downturn economy. I say it is time to

Tagged with:
Posted in Career Advice, Job Market, Strategic Thinking, Uncategorized

Strategic Communication – Is there any other kind?

Recently I have been asked in conversations, “Do you have experience in strategic communication?” What comes to mind each time is “Is there any other kind?” It’s as old as time, since coming of age, “Think before you speak!” I

Posted in Strategic Thinking

Passion Propels, Social Media Must-Haves

Tumblr is hip. Instagram glams. Pinterest wins with women. The Internet is still a teenager, but if your company is not actively leveraging communications opportunities with Facebook and Twitter,  you don’t exist for more than 100 million consumers that spend

Tagged with: ,
Posted in Digital Media, Strategic Thinking, Uncategorized

Branding … OIVIO – Thank You Alan!

Outside In Versus Inside Out — the takeaway from renowned PR Expert Alan Hilburg’s presentation to PRSA in Hampton last week. See his full presentation on emotional branding here. We all know we need to listen more than we talk. We

Posted in Career Advice, Strategic Thinking

PR on the Rise in Corporate Sector

According to GAP VII, on average, corporations now spend 9 percent of their total PR budget on research-related activities and their PR budgets overall have increased. See the whole post here: http://prsay.prsa.org/index.php/2012/04/12/analyzing-the-usc-annenberg-gap-study/

Posted in Career Advice, Strategic Thinking, Uncategorized

Priscilla welcoming Senator Tim Kaine on a visit to W&M.

VA Governor Terry McAuliffe signs DV bill at Avalon with Priscilla and VA Secretary of Homeland Security Brian Moran.